You can use META tags to include information about a site within the <HEAD> tag of each page in the site. For example, you might want to include keywords to promote your site with the various search engines, the site author’s name, or copyright information. Site visitors do not see information included in a META tag.
You can set META tag properties at the page level or at the site level.
In Site view, select the page you want to work with and click the META tags tab.
Choose a META tag from the META tag drop-down list and insert the text you would like to associate with this META tag:
Abstract. Provide a brief summary or abstract of your website. This is normally a one or two sentence overview of your site.
Author. Declare the author of or organization associated with the web page being read.
Contact Address. Provide site visitors information about how to contact you or your organization.
Copyright. Place a copyright notice on all web pages of your site.
Date. Declare when the web page was created.
Description. Provide a general overview of what is contained in your web page. This is the content displayed by search engines.
Distribution. Define how your web page will be categorized on the web in terms of intended audience.
Expires. Sets an expiration date and time of the web page being indexed.
Generator. Declares the application used to generate the web page’s META tags.
Keywords. List a series of terms representing the content of your site. Some search engines use keywords to categorize sites.
Language. Declare the language of your web page.
Public. Declare if the web page is available to the public.
Rating. Define the content level of your site to screen out inappropriate viewers
Refresh. Define the number of seconds before refreshing or redirecting your web page
Revisit After. Define how many days a search engine spider should revisit your web page
Robots. Declare to search engines what content to index and spider
Click on the text field and enter your content.
To apply these META tags to all child pages, click "Inherit META tags from parent". If you make changes to the META tags on a page in which they were inherited, "Inherit META tags from parent" will no longer apply.
If you add META tags to your Home page, you have the option to apply the META tags to all pages.
Adding META tags in Site view will overwrite any existing keywords for that page entered through Site Options.
Note that the accepted character set for Meta Tags is ASCII and ASCII Extended.
When you publish your site remotely, you have the possibility to create a map of your site’s URLs to be included in search engines’ databases. See Creating a Site Map for Search Engines.